Any of your kids obsessed with Prime? Its a drink owned by one of those youtube dickheads. My kid and his friends are freaking lunatics about it. They talk about it all the time and just stare at the bottle when drinking it. Its been wearing off a bit lately now that it is easier to find. I told my kid that he needs to relax about it. I bought a case at Costco, if you can get it at Costco, it isn't that cool. Say what you will about those youtube assholes, their marketing schticks, work on kids. Its just a shitty sports drink.