This brawl was absolutely wonderful for these two KS college basketball entertainment businesses. It's a massive amount of advertising. Do you know how much advertisig money will be made on the rematch? Wow! I haven't watched a game of K-State basketball in a few years now, and I won't watch the rematch in Manhattan either, but I CONSIDERED IT!
All of these talking heads remarking about how terrible this is, it's so LOL. This is entertainment, baby.