The 15th? What is that, the last day to purchase and reasonably expect to have them before the game? I have no qualms with the AD on this. Have to at least pretend to protect trademarks and likenesses and what not or else a big dog will steal it, no?
If it wasn't the SEC, it would be weird that Auburn fans get so pissed at this. If they did a rock chalk war hawk shirt or whatever, I would give zero shits.