Gene is going to be asking for more money from everybody.
He wants to raise the mandatory Ahearn donations for basketball.
K-State and everybody else for that matter needs to have it's second major sport contributing to the bottom line in a big way.
No other sports make money, they're all losers.
85% of KSA's revenues come from 3 things: Conference distribution, Ahearn donations, Football/Basketball Ticket Revenue
So - can't afford to get rid of Jerome, and can't afford to have MBB sucking hind revenue teat.
Not a great position to be in right now.