Stopped by Gomer's Liquor in Parkville, MO the other day. Not only did they carry my personal favorite Tommyknocker brand in stock, they had a bar thing set up where you could try a run of a half-dozen different beers. That day they had a couple of different kinds of Shiner, some Blue Moon spring blend, a couple of Russian beers (very good) and one I don't remember. In all, I got the equivalent of at least a free full bottle of beer. Looks like its at least a semi-regular thing, since they've got a bar-type thing set up.