Newspapers have to justify the existence of their writers at games. It's sad but true. Gamers have shrunk in size over the years - probably in relevance, too. But it's something the industry does, which is probably why the industry is in such disarray right now.
But I don't think all of our gamers read alike. I'd like to think mine read a little differently, a little more feature-y than the rest. That's my aim, anyway.