Imagine this..
Normal Person: What's your school's name and mascot?
SC: I'm a Stanford Cardinal.
NP: Ah.. the Cardinal.. nice bird.
SC: No, it's Red.
NP: A Cardinal is red.
SC: No, our mascot is Red.
NP: Yeah, I think most cardinals are Red..
SC: No, our mascot is the color Red as in Cardinal Red.
NP: Cardinal Red, as in the Bird Red?
SC: Well, yes..
NP: So why not just be the Cardinal?
SC: Our mascot is Cardinal, the color Red.
NP: Does your mascot go to games?
SC: Yes..
NP: What's it look like?
SC: Well, the Cardinal Bird..
NP: Why would your game mascot be a bird if the real mascot is the color?
SC: I don't really know, that's what they tell us in the indoctrination..
NP: Isn't Stanford like, one of the top 5 academic institutions in the country?
SC: Yeah..
NP: And your mascot is a color, but when you go to games, the mascot is a actually a bird.
SC: Well.. it's more to get people to understand that the bird is easier to recognize...
NP: So that's why you put a tree in the logo?
SC: Umm..
NP: Nevermind.
SC: Sorry..
NP: So what are you taking at Stanford?
SC: Marketing..