Besides it being awesome, I got to thinking...
What would your token be if you worked for that company?!
I used to love those rubber popper toys but the only problem with them is I'd probably put it on my thumb and it'd shoot off and I'd lose the dang thing and be stuck between what I perceived was reality and a dreamworld.

I guess if we won the National Championship 3 years in a row in football I'd kind of figure it out though...