Holiday Inn plat can be as good as HGI but pretty much all of it is hotel to hotel based. Not very standardized across the board. If its in MHK and you're only worried about free stuff, do HGI. Plat gives you a 72 hour guarantee with Holiday Inn which is its best benefit. They have to get you in if you call more than 72 hours in advance, doesn't work for free nights though. If they dont for some reason, you can get like 20k points.