now that it's out, the NFL has to extend his ban, right?
Goodell is probably too busy covering his own ass on this to do anything timely. The Ravens should cut him, but they won't.
We can all agree that what he did was wrong and Rice deserves to be punished, so this is strictly from a business standpoint... How do you justify to your fanbase (approx 1/2 women) that you are willfully employing this guy?
I think you're overestimating the female portion of the fanbase, which probably has a lot to do with why everything is playing out the way it is.
I'd be interested to see how the NFL's performance metrics (things like TV ratings, game attendance, merchandise sales, etc.) have been impacted. Hardly at all, I imagine.