I've been spending a lot of time in hardcore SEC land, and I can say from my personal observo's and from the discussions I've had with the natives. That Missouri is barely even recognized as a SEC school.
Now I'm not saying that K-State is the talk of the town in Austin, Tx. But given the SEC-SEC-SEC narrative, and everybody loves everybody when they're not playing each other (which is a total lie) . . . it's a little surprising. aTm gets vastly more play than Mizzou from what I've seen so far.