If you want to argue we can go back to you claiming that the bubble has burst despite the fact that not one single major American sports league or conference has seen a reduction in the rights fees paid to them.
it's easy to make that argument when we're outside of any major sport negotiating window.
our current major sports' contract terms-
nfl: 2014-2022
nba: 2015-2025
mlb: 2014-2022
these were all negotiated and signed before the impact of cable/cord cutters was acknowledged by the cable companies and the rights owners
the only major sport contract that could be close to being renegotiated is the premier league's deal and it's not even up until 2019 and it's catering to a different (european) market
the facts that really aren't up for debate-
fewer people are watching live television and inside of that number, fewer people are watching live sports. the most important demographic, the next generation of content viewers, watch the majority of their content on demand.
advertising rates are going follow the market demographics and rights fees are based upon advertising revenue generated by advertising rates which are generated by viewers
until the next generation of media consumption is figured out, claiming that there is no bubble or that the bubble isn't leaking certainly isn't a bet that any television executive who wants to keep their job would make.
*yes the ncaa contract was extended in '16 through 2032